A2 MEDIA BLOG

Digital Technology allows you to become a creator of your own product and gives you the software to make your product look professional as well as genuine to the audience. It also allows to experiment with elements such as layout, colours and images because you’re able to undo or make changes to your current product. For my AS music magazine and A Level horror trailer, software such as Adobe InDesign, Photoshop and Final Cut have allowed me to make these changes. Furthermore, since technology has developed more we have more ways to share and advertise our creations to audiences in any part of the world. For my horror film trailer I am able to share the final product through social networks such as YouTube where it can gain popularity and criticism, which will enable me to know what to improve. In my AS preliminary task, which was to create a college magazine, digital technology impacted my post production the most. To create the magazine, I used Adobe InDesign to format the text

REAL MEDIA TEXTS "Explain how significant were the Conventions of Real Media Texts in your development of creativity across your 2 years of production work." Conventions are important when creating real media texts because they give guidelines to the production of my work. Conventions are stereotypical and basic elements of the media text, in this case my music magazine and horror trailer, which allow the product to be recognisable for the audience. They need to be followed in order to structure a familiar product that the target audience expects to see so that they will purchase it. When I first begun creating my media texts I didn’t fully understand the purpose of conventions and semiotics, particularly in horror trailers as there is commonly a sub textual meaning. However, now I am able to explain and analyse the significance of those conventions and how they have enhanced my creativity. In AS my brief was to design a front cover, contents page and double page